|"Ok. You guys both see that women waving in the black top over there? Wow." said the ref.|
Just like LIVESTRONG Sporting Park raised the bar (haha... no FBM pun intended) last June and the sexy, new Houston Dynamo stadium will debut next May, the Earthquakes stadium may have the coolest idea yet when it comes to soccer stadium innovation; field-level luxury suites.
Sure the NBA has got court-side, but the only amenity for paying loads more than the proletariat is being close to the action and a few extra inches on the seat pad.
|Hey! Down in front! Don't you know how much I paid for these seats?|
From the Silicon Vallet Mercury News story:
Unlike that courtside seating, however, these amenities will include 24-inch padded seats, couches, cocktail tables, flat-screen televisions, a bar area, catered food and a sliding-glass door that just might stop the soccer ball before it knocks over your martini. As Kaval put it, "you'll have to be on your toes."
The price for the up-close and personal vantage point: $350,000 for a five-year contract. Despite the cost, Kaval maintains it's competitive with other luxury suites in professional hockey and football leagues, considering the number of events that will be held in the stadium. Each suite accommodates 23 people.Now, of course, we're all about making the game-day experience as authentic as possible by supporting supporters groups and the like and shying away from fake-fan and overly family-friendly, but stadiums and teams have got to make money. Soccer still needs its sugar daddies and luxury suites are the avenue.The difference in SJ is that by putting these boxes down in the action you really are appealing to people that are to see the game and not hide it their boxes (hopefully).
Here's to innovative ideas in the soccer stadium and marketing world. We've come along way from Crew Stadium.
Get the NEW Free Beer Movement "Pint Glass" shirt! Only from Objectivo.com